The Copywriting Blog

A blog about copywriting, copywriters and things I've been up to
Dec 2
Dec 2

The copywriter who wrote Rudolph the Red Nosed Reindeer

Robert May - author of Rudolph the Red-Nosed Reindeer

Rudolph the Red-Nosed Reindeer was written by a copywriter called Bob May in 1939. This is his story – in May’s own words.

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Aug 0
Aug 0

Siren Call: Copywriting and the Ulysses Pact

Ulysses and the Sirens

We make Ulysses pacts with ourselves to keep our warring impulses under control – and that’s why clever copywriters know how to take sides.

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Dec 0
Dec 0

Online copywriting, SEO and page load times

Christmas may come and go, but the demand for online copywriting never lets up. Especially now that small and medium businesses are increasingly learning that they can use SEO copywriting to compete with the big boys. At the moment I take care of our SEO – mucking around with the code on this site as […]

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