The Copywriting Blog

A blog about copywriting, copywriters and things I've been up to
Jun 0
Jun 0

“That very beautiful medium, the English Language”

Strachey by Beerbohm

“The English language, being part Latin, part Saxon, is, in my rough insular opinion, an even finer medium than the French one. Latin is, one might say, its bony structure, Saxon its flesh and blood.”

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May 0
May 0

I’m bored OF pedantry

A pedant, yesterday

There’s an inviolable rule about writing letters that criticise another person’s grammar — you’ll make a hash of your own in the process. Try it.

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Nov 0
Nov 0

“Kills bacteria as well as the leading competition”

Empty When Half Full: A cantankerous consumer's compilation of mistakes, misprints and misinformation

If ever a single book made the case for every business to hire decent copywriters, it’s this one – Empty When Half Full

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Aug 0
Aug 0

Why I love slang and hate jargon

Slang cloud made from the 1811 Dictionary of the Vulgar Tongue

Do you know the real difference between slang and jargon? It’s not about street talk versus tech speak – it’s about humanity.

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Jan 0
Jan 0

Written English: the top 10 modern mistakes

If you’ve dropped by here before, you’ll know that I don’t mind monkeying around with the so-called ‘rules’ of language. When I want to start a sentence with ‘and’ or ‘but’ or any other conjunction, then I will. And often. But only if it works for the reader. Good, lively prose is far more desirable […]

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Oct 0
Oct 0

The Queen’s English Society spells death for language

Have you seen this article in the Daily Telegraph? It’s about some ‘research’ done by a bloke called Bernard Lamb, Emeritus Reader in Genetics at Imperial College London and President of the Queen’s English Society. According to Dr Lamb, British undergraduates have a poorer grasp of written English than overseas students from China, Singapore, India […]

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